About Walltopia
We are Walltopia, and we believe that success never comes as a surprise. Nor does it depend on something outside our control. For the past 28+ years, we have built a reputation as the world's leader in designing and manufacturing climbing walls and active entertainment solutions. We are driven by results and win through innovation, dedication, attention to detail, and a deep knowledge of our customers.
Our Adrenaline Products division — Mountain coasters, Ziplines, the Tree Course, Ropes courses, Jump & Run, Rollglider and Free-fall attractions — is one of the fastest-growing parts of our business. These are engineered outdoor attractions sold to ski and mountain resorts, adventure parks and tourism destinations across the world. We are looking for a Business Development Manager to expand and maximize their market potential.
Why This Role Stands Out
- An international career from a Bulgarian base: You will sell to mountain and tourism destinations across Europe and beyond, attend the industry's leading trade shows (IAAPA, Interalpin, adventure-tourism and mountain-resort expos), and conduct terrain evaluations on-site — from Alpine resorts to emerging destinations.
- A rare product to sell: Few sales roles in Bulgaria offer a portfolio of engineered attractions designed, manufactured and installed by one company — with the architects, structural engineers and production behind your proposals working in the same building.
- Ownership, not inheritance: You will build your own client network and sales channels in a growing market, not manage someone else's accounts.
What You'll Be Doing
- Build and own an outdoor-adventure client network: Target and develop lasting relationships with ski and mountain resorts, adventure and adventure-park operators, tourism and destination developers, holiday and camping parks, nature and national parks, hotels and resort groups, and municipalities investing in outdoor tourism.
- Drive consultative, destination-led sales: Position Walltopia's adrenaline portfolio as anchor attractions that drive footfall, dwell time, and year-round revenue. Influence the master plan and attraction mix early, and build the commercial case around throughput and return on investment.
- Manage complex, project-based sales cycles: Prepare tailored proposals that communicate visitor experience, capacity, site integration, and total cost of ownership. Keep all opportunities, communications, and technical specifications current in the CRM.
- Cross-functional technical coordination: Collaborate directly with HQ architects, structural engineers, and production teams to ensure attractions fit the terrain, slope, and site conditions, meet regional safety standards (e.g., EN 15567 and ACCT/ASTM F2959 for ropes and aerial adventure; EN 13814/ASTM F2291 for coasters and rides), and hit client budgets and installation windows.
- Expand global reach via partnerships: Identify, onboard, and manage local sales agents and regional distributors to scale the adrenaline division into new outdoor-tourism markets.
What We're Looking For
- Industry Experience: Proven B2B sales or business development experience in adventure attractions, ropes courses, ski/mountain resorts, amusement rides, outdoor recreation, tourism, or construction.
- Target Audience Expertise: Understanding of selling to resort and destination operators and investors, where the buyer weighs capital investment against visitor experience and long-term returns.
- Technical Aptitude: Ability to read technical drawings and site/terrain plans. Familiarity with adventure and ride safety standards (EN 15567, ACCT, ASTM F2959, EN 13814) is a strong advantage.
- Strategic & Proactive Mindset: Self-driven ability to open new markets, build sales channels from the ground up, and implement growth strategies.
- Communication Skills: Highly developed presentation and negotiation skills, capable of pitching complex, high-value projects to owners, boards, and investment committees.
- Language: Excellent command of English, written and spoken. Additional foreign languages are a strong plus.
- Education: A Technical, Engineering, Tourism, or related background is highly preferred.
- Mobility: Readiness to travel internationally — trade shows, site visits and terrain evaluations are a core part of the role.
Where You'll Work
The role is based at Walltopia's headquarters in Sofia — the same building where the attractions you sell are designed and engineered. You will work directly with the architects, engineers and production teams behind every proposal, in an international, English-speaking environment, with regular travel to client sites and industry events across Europe.
Apply now